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Customer Lifetime Value (CLV): What it is & Why it Matters

Husam Jandal • July 16, 2020Digital Marketing agile marketing, digital marketing, digital marketing strategy, marketing metrics, ROI
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Customer Lifetime Value (CLV)

You should use your Customer Lifetime Value (CLV) and Cost Per Acquisition (CPA) BEFORE you create a strategy to get maximum ROI. Here’s why & how to do it.

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Should You Outsource Digital Marketing or Keep it In-House?

Husam Jandal • July 5, 2020Digital Marketing digital marketing, digital marketing strategy, outsourcing vs hiring
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Should You Outsource Digital Marketing or Keep it In-House

Find out why you should evaluate outsourcing vs. in-house for each digital marketing role independently and learn how to make business-boosting decisions here.

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Should You Outsource Your Marketing Video Production or Keep it In-House?

Husam Jandal • June 28, 2020Digital Marketing digital marketing strategy, outsourcing vs hiring, video marketing, video production
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Should You Outsource Your Marketing Video Production or Keep it In-House

It’s easy to tackle video marketing in-house, but should you? Learn how outsourcing video marketing production may deliver better & cost-effective results here.

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Should You Outsource Your PPC or Keep it In-House?

Husam Jandal • June 21, 2020Digital Marketing digital ads, digital marketing, outsourcing vs hiring, ppc, ppc management
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Should You Outsource Your PPC or Keep it In-House?

PPC ads can be managed by an in-house specialist or outsourced. Here’s what you need to know to decide which is right for your business.

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Big 5 for Building Your Online Personal Brand

Husam Jandal • June 12, 2020Digital Marketing brand building, branding, digital presence, Social media marketing, social media strategy
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The Big 5 for Building Your Online Personal Brand

Here’s a quick look at the five most important elements to focus on if you’re just getting started with your online personal brand.

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Should You Outsource Your SEO or Keep it In-House?

Husam Jandal • May 28, 2020Digital Marketing inhouse, keyword research, link optimization, outsourcing, seo
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Should You Outsource Your SEO or Keep it In-House?

Search engine optimization is a digital marketing essential, but how do you choose who should do it? Find out why outsourcing SEO might be best here.

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Should You Outsource Your Apps and Other Development Tasks or Keep Them In-House?

Husam Jandal • May 11, 2020Digital Marketing app development, outsourcing, outsourcing vs hiring, software development, web development
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Outsourcing Apps and Other Development Tasks

Your apps and other development projects are crucial to the success of your digital marketing, but should you outsource or keep the role in-house? Find out here.

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Should You Outsource Digital Marketing Management or Keep it In-House?

Husam Jandal • May 4, 2020Digital Marketing digital marketing, outsourcing, outsourcing vs hiring
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Should You Outsource Digital Marketing Management or Keep it In-House

It may be better to keep this crucial role in-house, but you can successfully outsource digital marketing management if you keep the tips outlined here in mind.

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Should You Outsource Your Digital Marketing Analytics or Keep it In-House?

Husam Jandal • April 28, 2020Digital Marketing analytics, digital marketing, marketing, outsourcing
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Should You Outsource Your Digital Marketing Analytics or Keep it In-House

Many will suggest that you outsource digital marketing analytics to ensure they’re being managed well, but this is not always the best choice. Read why here.

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Should You Outsource Social Media Marketing or Keep it In-House?

Husam Jandal • April 13, 2020Digital Marketing digital marketing, outsourcing, Social media marketing
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Outsourcing Social Media Marketing

It’s usually better to keep your social media marketing in-house rather than outsourcing it. Find out why here.

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  • What Others Say

    Husam led our internal resources and vendor-partners alike to improve existing channel processes, develop new channel strategies, and integrate better...

    Nina Brown
    Vice President
    DATAMARK Inc.

    Husam Jandal, Business growth consultation
    5
    2020-11-08T20:37:02+00:00

    Nina Brown
    Vice President
    DATAMARK Inc.

    Husam led our internal resources and vendor-partners alike to improve existing channel processes, develop new channel strategies, and integrate better overall management across all aspects of the marketing function. We enjoyed the positive results of his deep expertise, not only through the growth and learning of individual resources that he mentored, but also through a continuous upward trend in the metrics and KPIs established to drive our inbound lead generation and brand recognition.
    https://www.husamjandal.com/testimonials/comprehensive-business-growth/
    We worked with Husam for almost two years, and he helped us jumpstart our digital marketing efforts. Always professional, always...

    Bill

    Bill Randag
    President
    DATAMARK Inc.

    Husam Jandal, Business growth consultation
    5
    2021-01-06T20:54:04+00:00

    Bill Randag
    President
    DATAMARK Inc.

    Bill
    We worked with Husam for almost two years, and he helped us jumpstart our digital marketing efforts. Always professional, always on time, and extremely reliable.
    https://www.husamjandal.com/testimonials/always-professional-always-on-time-and-extremely-reliable/
    Husam’s thoughtful and methodical approach to evaluating, developing and executing strategy is by far the best I’ve come across. Husam...

    Tony Furman
    President and Co-Founder
    Interstate Capital

    Husam Jandal, Business growth consultation
    5
    2019-11-12T11:42:41+00:00

    Tony Furman
    President and Co-Founder
    Interstate Capital

    Husam’s thoughtful and methodical approach to evaluating, developing and executing strategy is by far the best I’ve come across. Husam is process driven as opposed to many in his field who are impulsive and wasteful with company resources. Husam's knowledge is so deep and broad, making him an invaluable key advisor, manager, and strategist whose value is not limited exclusively to digital. Under his oversight, following an almost exclusively digital marketing roadmap, new business grew to a volume topped $1 billion annually for the first time.  
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    Husam was extremely instrumental in overhauling our digital marketing strategy. Husam's approach is organized, calculated and fearless as he explores...

    Dave Laemers
    Chief Operations Officer
    BF Inc.

    Husam Jandal, Business growth consultation
    5
    2019-11-12T11:51:56+00:00

    Dave Laemers
    Chief Operations Officer
    BF Inc.

    Husam was extremely instrumental in overhauling our digital marketing strategy. Husam's approach is organized, calculated and fearless as he explores any and all opportunities to generate results. From efficient use of internal and external resources, to a consistent brand message and the following of best practices at every step, Husam has the ability to take any company to the next level.  
    https://www.husamjandal.com/testimonials/digital-marketing/
    Husam is very passionate about his mission; working exceptionally disciplined and systematic, he cultivates unique digital marketing intelligence combined with...

    Igor Egorov
    Regional Director
    Chrysler

    Husam Jandal, Business growth consultation
    5
    2019-11-16T17:13:00+00:00

    Igor Egorov
    Regional Director
    Chrysler

    Husam is very passionate about his mission; working exceptionally disciplined and systematic, he cultivates unique digital marketing intelligence combined with high ethical business standards. We are delighted by the business results.
    https://www.husamjandal.com/testimonials/as-our-partner-we-are-delighted-by-the-business-results/
    Husam is the only ‘true’ visionary marketing business expert. We were able to boost our business by 120%. I highly...

    Nima Ranjbar
    Chief Commercial Officer
    Ahrend

    Husam Jandal, Business growth consultation
    5
    2019-11-16T17:14:48+00:00

    Nima Ranjbar
    Chief Commercial Officer
    Ahrend

    Husam is the only ‘true’ visionary marketing business expert. We were able to boost our business by 120%. I highly recommend him to every business that wants to be successful online.
    https://www.husamjandal.com/testimonials/using-his-knowledgewe-were-able-to-boost-our-business-by-120/
    Husam Jandal is one of the best Digital Marketing Strategists in the world. The time spent with Husam Jandal is...

    Sean Jennings
    Chief Executive Officer
    CIM Solutions

    Husam Jandal, Business growth consultation
    5
    2019-11-16T17:17:31+00:00

    Sean Jennings
    Chief Executive Officer
    CIM Solutions

    Husam Jandal is one of the best Digital Marketing Strategists in the world. The time spent with Husam Jandal is worth every penny and will come back in volumes.
    https://www.husamjandal.com/testimonials/the-time-spent-with-husam-jandal-is-worth-every-penny-and-will-come-back-to-us-in-volumes/
    It was truly a pleasure to attend Husam’s speaking session. The information was well structured, given in a simple, easy...

    Ghada Makarem

    Ghada Makarem
    Business Associate
    Gazing Performance

    Husam Jandal, Business growth consultation
    5
    2019-12-23T09:56:07+00:00

    Ghada Makarem
    Business Associate
    Gazing Performance

    Ghada Makarem
    It was truly a pleasure to attend Husam’s speaking session. The information was well structured, given in a simple, easy to apply fashion and the atmosphere he created was open, friendly and encouraging. I recommend Husam to anyone who wants to maximize their exposure.
    https://www.husamjandal.com/testimonials/recommended-to-anyone-who-wants-to-maximize-their-exposure/
    I was blown away by Husam's creative thinking and leading edge strategies on Digital marketing. He has helped several organizations...

    Arti Sharma

    Arti Sharma
    CEO & Co-Founder
    Measure Marketing Results Inc.

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:09:19+00:00

    Arti Sharma
    CEO & Co-Founder
    Measure Marketing Results Inc.

    Arti Sharma
    I was blown away by Husam's creative thinking and leading edge strategies on Digital marketing. He has helped several organizations and established businesses across the globe and definitely his passion for the subject is evident. Husam is a thought-leader when it comes to effective implementation of Digital marketing strategies.
    https://www.husamjandal.com/testimonials/a-thought-leader-in-effective-implementation-of-digital-marketing-strategies/
    Is there anything Husam doesn’t know about Digital Media? A true professional willing to share his vast knowledge in a...

    Jonathan Lumb
    Senior Financial Planner
    Guardian Wealth Management

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:12:16+00:00

    Jonathan Lumb
    Senior Financial Planner
    Guardian Wealth Management

    Is there anything Husam doesn’t know about Digital Media? A true professional willing to share his vast knowledge in a way everyone can grasp. I recently had the pleasure of attending Husam’s workshop and I am now looking forward to putting into practice what I learned on the day. My only frustration is I wished I had attended sooner!
    https://www.husamjandal.com/testimonials/willing-to-share-his-vast-knowledge-in-a-way-everyone-can-grasp/
    Husam is very generous in passing on his vast expertise. A key strength I have felt during my training with...

    Sherif Fikry

    Sherif Fikry
    Head Of Commercial Operations
    Sanofi

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:12:23+00:00

    Sherif Fikry
    Head Of Commercial Operations
    Sanofi

    Sherif Fikry
    Husam is very generous in passing on his vast expertise. A key strength I have felt during my training with Husam is that he practices what he delivers, which enhances trust. He is focused on creating a creative environment oriented to his audience's business goals.
    https://www.husamjandal.com/testimonials/husam-is-focused-on-creating-a-creative-environment-oriented-to-his-clients-business-goals/
    The Social media workshop I attended with Husam Jandal was one of the best investments I ever made for my...

    Angèle Desgagné

    Angèle Desgagné
    Personal Brand Management Consultant
    Imagélite Interntional

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:12:35+00:00

    Angèle Desgagné
    Personal Brand Management Consultant
    Imagélite Interntional

    Angèle Desgagné
    The Social media workshop I attended with Husam Jandal was one of the best investments I ever made for my business. What an eye-opener! It helped me understand how LinkedIn works and what LinkedIn could do for me personally and my business. Husam shared so many great insights & ideas that I was able to put to use right away in my business. Husam's passionate about helping others succeed is contagious - he truly is a Digital wizard.
    https://www.husamjandal.com/testimonials/one-of-the-best-investments-i-ever-made-for-my-business-husam-truly-is-a-digital-wizard/
    Husam's strong, clear strategies has always assisted us in moving forward. His guidance is constructive and simple to follow, and...

    Rosa Lokaisingh

    Rosa Lokaisingh
    Entrepreneur
    Connecting YOU

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:12:46+00:00

    Rosa Lokaisingh
    Entrepreneur
    Connecting YOU

    Rosa Lokaisingh
    Husam's strong, clear strategies has always assisted us in moving forward. His guidance is constructive and simple to follow, and he has a sensible business approach to all things.
    https://www.husamjandal.com/testimonials/husams-strong-clear-strategies-has-always-assisted-us-in-moving-forward/
    Prof. Husam Jandal is a person with immense knowledge, domain expertise and a down to earth attitude. During our workshop,...

    Aditya P. Soni

    Aditya Soni
    IT Projects Solution Consultant
    DB Schenker

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:13:10+00:00

    Aditya Soni
    IT Projects Solution Consultant
    DB Schenker

    Aditya P. Soni
    Prof. Husam Jandal is a person with immense knowledge, domain expertise and a down to earth attitude. During our workshop, he was always available to address doubts and discussions, willing to listen and completely open to new ideas. The session content reciprocates the maturity of an ideal speaker. I feel very lucky to have been part of his seminar.
    https://www.husamjandal.com/testimonials/immense-knowledge-domain-expertise-and-a-down-to-earth-attitude/
    Methodical and highly organized, Husam always had a fresh take on things. As one of the pioneers of ROI-focused Web...

    Tariq UrRahman

    Tariq UrRahman
    Data & Analytics Director
    Jellyfish

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:13:22+00:00

    Tariq UrRahman
    Data & Analytics Director
    Jellyfish

    Tariq UrRahman
    Methodical and highly organized, Husam always had a fresh take on things. As one of the pioneers of ROI-focused Web Marketing Services, he brings a level of expertise and experience that is seldom seen in the market. His multi-layered approach is effective, efficient and is reinforced by years of hands-on experience. I wholeheartedly recommend Husam and his services to any organization seeking to expand their business online.
    https://www.husamjandal.com/testimonials/a-level-of-expertise-and-experience-that-is-seldom-seen-in-this-market/
    When it comes to Digital Marketing, Husam stands out because he looks at getting the best mileage & ROI for...

    Bency M Kurian

    Bency Kurian
    Online Travel Management Consultant
    OctopusTravel.com

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:13:28+00:00

    Bency Kurian
    Online Travel Management Consultant
    OctopusTravel.com

    Bency M Kurian
    When it comes to Digital Marketing, Husam stands out because he looks at getting the best mileage & ROI for your online marketing $$. If your website is consumer-facing, then ensure you have Husam onboard from the onset.
    https://www.husamjandal.com/testimonials/husam-looks-at-getting-the-best-mileage-roi-for-your-online-marketing/
    Husam’s experience is a MUST for any business professional seriously looking to explore available opportunities. Husam’s insights, strategies, and his...

    Graham Moore

    Graham Moore
    Regional Director
    BNI

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:13:58+00:00

    Graham Moore
    Regional Director
    BNI

    Graham Moore
    Husam’s experience is a MUST for any business professional seriously looking to explore available opportunities. Husam’s insights, strategies, and his simple and straight forward approach make digital marketing easy and the potential for developing business opportunities exciting. I’ve set my goals and begun following the plan given me by Husam and I’m very confident of success.
    https://www.husamjandal.com/testimonials/husams-approach-makes-the-potential-for-developing-business-opportunities-exciting/
    In the Digital Marketing world, Husam is definitely Business oriented. I had the great pleasure and interest in attending Husam’s...

    Francois de Viry
    Business Development Strategist
    Partenaire Executif

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:14:05+00:00

    Francois de Viry
    Business Development Strategist
    Partenaire Executif

    In the Digital Marketing world, Husam is definitely Business oriented. I had the great pleasure and interest in attending Husam’s workshop where he confirmed his reputation as an expert in Social Media Marketing and Digital Marketing and an outstanding speaker. All his online marketing content is fully dedicated to business action.
    https://www.husamjandal.com/testimonials/expert-in-social-media-marketing-digital-marketing-and-an-outstanding-speaker/
    Husam’s outstanding expertise in his field, digital marketing, coupled with a clear and extensive business knowledge added immensely to his...

    Mohamed Amer
    Business Support Director
    Sanofi

    Husam Jandal, Business growth consultation
    5
    2019-12-27T01:14:11+00:00

    Mohamed Amer
    Business Support Director
    Sanofi

    Husam’s outstanding expertise in his field, digital marketing, coupled with a clear and extensive business knowledge added immensely to his role as a consultant. His seemingly endless library of demonstrations and examples added a lot of life to the sessions he delivered.
    https://www.husamjandal.com/testimonials/outstanding-expertise-in-digital-marketing-with-a-wide-business-knowledge/
    5
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    Husam Jandal, Business growth consultation
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    Winner of Three Web Marketing Association’s Awards

    Online Marketing Standard of Excellence | E-Commerce Standard of Excellence | Industry Standard of Excellence

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