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Tag Archives: digital marketing strategy

Customer Lifetime Value (CLV): What it is & Why it Matters

Husam Jandal • July 16, 2020Digital Marketing agile marketing, digital marketing, digital marketing strategy, marketing metrics, ROI
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Customer Lifetime Value (CLV)

You should use your Customer Lifetime Value (CLV) and Cost Per Acquisition (CPA) BEFORE you create a strategy to get maximum ROI. Here’s why & how to do it.

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Should You Outsource Digital Marketing or Keep it In-House?

Husam Jandal • July 5, 2020Digital Marketing digital marketing, digital marketing strategy, outsourcing vs hiring
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Should You Outsource Digital Marketing or Keep it In-House

Find out why you should evaluate outsourcing vs. in-house for each digital marketing role independently and learn how to make business-boosting decisions here.

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Should You Outsource Your Marketing Video Production or Keep it In-House?

Husam Jandal • June 28, 2020Digital Marketing digital marketing strategy, outsourcing vs hiring, video marketing, video production
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Should You Outsource Your Marketing Video Production or Keep it In-House

It’s easy to tackle video marketing in-house, but should you? Learn how outsourcing video marketing production may deliver better & cost-effective results here.

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7 Things You Can Learn from a Fisherman

Husam Jandal • December 4, 2019Digital Marketing digital marketing, digital marketing strategy, target audience
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Using digital media to reach your target audience is much like trying to catch a certain type of fish!

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Create Content your Social Followers Will Want to Share

Husam Jandal • December 4, 2019Digital Marketing content creation, content strategy, digital marketing strategy, viral content
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Word of mouth, street corner gossip and graffiti have been spreading ideas since the beginning of civilization. In recent times, social media networks have taken over. Great for marketing, but…

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What it Means to Go Glocal in the Digital Scene

Husam Jandal • December 2, 2019Digital Marketing digital marketing strategy, digital presence, glocal, marketing strategy
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Back in 2005, I was sitting with a sales consultant devising a sales strategy and a sales process for my business when he asked the golden question, “So Husam, what…

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