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Tag Archives: marketing strategy

Why Social Media is Integral in Business Marketing & How to Ensure Success

Husam Jandal • February 19, 2020Digital Marketing marketing strategy, Social media marketing, social media strategy
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Why Social Media is Integral in Business Marketing & How to Ensure Success

Social media marketing offers a wealth of benefits, but you need a strategy that fits your unique company and aligns with your goals. Here’s how to get started.

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How to Ensure Your Marketing Strategy & Competitive Positioning Goals Align

Husam Jandal • February 7, 2020Digital Marketing branding, competitive positioning, marketing goals, marketing strategy
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How to Ensure Your Marketing Strategy & Competitive Positioning Goals Align

Aligning your marketing strategy and competitive positioning goals requires a top-to-bottom approach. Get the details and see an example in action here.

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11 Metrics to Measure Your Marketing Success

Husam Jandal • January 27, 2020Digital Marketing digital marketing, KPI metrics, marketing metrics, marketing strategy
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11 Metrics to Measure Your Marketing Success

Not sure which metrics to use to measure marketing success or have a nagging feeling you could be doing better? Use this KPI guide for insights.

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When Does Content Expire?

Husam Jandal • January 21, 2020Digital Marketing content marketing, digital marketing, marketing strategy
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It’s often said that “content is king,” but let’s face it, content has an expiration date. No matter how much time you invest in it, the results you get from…

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How Businesses are Investing in Digital Marketing Today

Husam Jandal • January 9, 2020Digital Marketing digital marketing, digital marketing resources, digital marketing spend, marketing strategy, merketing investment, paid vs. organic
How Businesses are Investing in Digital Marketing Today

The way companies view digital marketing is shifting. Research from Adobe indicates that about 70 percent of all businesses are integrating digital in the majority of their marketing activities. The…

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Marketing Strategies for Business: Defy the Norm to Win

Husam Jandal • December 26, 2019Digital Marketing business marketing, digital marketing, marketing goals, marketing strategy
marketing strategy

Start applying these marketing strategies as outlined below, and you’re guaranteed to get results.

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Climbing the Digital Marketing Tree

Husam Jandal • December 4, 2019Digital Marketing analytics, content marketing, digital marketing, marketing strategy
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The digital marketing map depicts the various elements that go into promoting a business online and the ways in which those strategies intersect with one another. To simplify the complexity…

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What it Means to Go Glocal in the Digital Scene

Husam Jandal • December 2, 2019Digital Marketing digital marketing strategy, digital presence, glocal, marketing strategy
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Back in 2005, I was sitting with a sales consultant devising a sales strategy and a sales process for my business when he asked the golden question, “So Husam, what…

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